Three problems to be solved in the export of China

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The export of China's construction machinery industry needs to solve three difficult problems

the export of China's construction machinery industry needs to solve three difficult problems

introduction to China's construction machinery information

according to customs statistics, in 2006, the import and export of China's construction machinery (81 kinds by commodity code, including 69 kinds of host products and 12 kinds of spare parts products) continued to grow rapidly, of which the export was US $5.016 billion, an increase of 70.2%; Imports amounted to US $3.927 billion, an increase of 27.9%. For the first time in the whole year, there was a surplus in import and export. 20 ...

according to customs statistics, in 2006, the import and export of China's construction machinery (81 kinds according to commodity code, including 69 kinds of main engine products and 12 kinds of spare parts products) continued to grow rapidly, of which the export was US $5.016 billion, an increase of 70.2%; Imports amounted to US $3.927 billion, an increase of 27.9%. For the first time in the whole year, there was a surplus in import and export

in 2006, the total import and export of China's construction machinery products was US $8.943 billion, an increase of US $2.925 billion or 48.6% over the previous year, accounting for 0.92% of the total import and export of China's mechanical and electrical products of US $977.17 billion. Of which, import accounts for 0.92% of the total import of mechanical and electrical products nationwide; Exports accounted for 0.91% of China's total exports of mechanical and electrical products, and the export growth rate was 41.4 percentage points higher than that of China's exports of mechanical and electrical products

The statistics of China Construction Machinery Industry Association show that during the Tenth Five Year Plan period, the export volume of China's construction machinery has continued to increase by more than double digits, and has reached a growth rate of more than 40% since 2002. The trade deficit has narrowed year by year, from 11.2 times of the highest year (1995) to 2006, achieving a trade surplus. In 2005, the share of construction machinery imports in the total domestic market dropped from 41% in the highest year to 19% in the lowest point in the past 13 years; However, the proportion of exports in total domestic sales rose from 3% in the lowest year to 18.4% in 2005

Jiang Lin, Deputy Secretary General of the January 12 meeting of China Construction Machinery Industry Association, pointed out that when the export growth rate of an industry or product reaches 40% ~ 70%, it is a boom period. After a period of time, it will enter a high-risk period of trade friction. China's construction machinery industry is now in such a period. With the acceleration of world economic integration, traditional trade barriers have been gradually weakened or eliminated, and anti-dumping and technical barriers to trade have been used more and more. Developed countries take advantage of their technological advantages to maintain the overall safety of the country or region, ensure the safety of human beings, animals and plants, and protect the environment. They continue to adopt technical regulations, standards, certifications, patents and other means to raise the technical threshold of the market and build trade barriers against a large number of China's export products. Therefore, in the current situation of rapid growth of export trade, we must maintain a sober and rational understanding and enhance the awareness and means of preventing international trade frictions and disputes. The anti-dumping case of the manual truck occurred in the year of>3000 when the tightening ratio of PTFE resin was required sounded an alarm to our construction machinery industry. In international trade, construction machinery enterprises need to pay attention to and guard against various risks, including anti-dumping, anti subsidy, safeguard measures and special safeguard measures, technical barriers, politics, finance and RMB appreciation

in addition, Jiang Lin also reminded domestic enterprises that after increasing exports, overseas debt has also become a "risk thorn" after the "benefit rose". Many export enterprises believe that the markets of developed countries are relatively safe, but this is not the case. In the import and export trade, importers in developed countries and regions often require exporters to provide deferred payment in order to ease their financial pressure and reduce transaction costs, thus increasing the risk of foreign exchange collection. However, in the face of the huge market potential and development opportunities of developed countries, enterprises lack the necessary vigilance due to excessive reliance on large and old customers, and relax the control of trade risks, resulting in excessive concentration of risks. A large number of enterprises export goods by means of settlement based on the Philippine government's statement on open pit mining and other factors, which has promoted the substantial increase in export volume, but also brought a large number of overdue accounts receivable. The debt ratio of some enterprises is even as high as 30%, which is far higher than the average level of 0.25 ~ 0.5% of western enterprises. According to statistics, at present, China's bad and doubtful debts overseas are increasing at a rate of US $15billion a year. So far, the accumulated overseas overdue accounts receivable have exceeded US $100billion

lack of core technology increases the risk of infringement

experts pointed out that during the "Tenth Five Year Plan" period, although the development of new products and the renewal of old products of domestic enterprises accelerated, there were more cases of technology transplantation or re "cloning" using international advanced products for reference. Although the model has been changed, few of the core technologies and key parts have been independently developed. The main reason for this phenomenon is that the technological development force is weak and the investment in development funds is limited. At present, only a few enterprise groups' technology development level has reached or approached the level of developed countries, but there is still a large gap between the overall product technology level and that of developed countries. In particular, the localization rate of large-scale construction equipment is very low, such as large-scale earth rock construction machinery, large-scale bridge erecting machine, large-scale box concrete beam transfer machine, shield machine and "TBM" full face tunneling machine for railway, highway, South-to-North Water Diversion Project, large-scale asphalt concrete recycling equipment for high-grade highway, etc., which mainly rely on foreign direct import or use foreign advanced technology for cooperative production; In addition, foreign advanced enterprises, led by electronics and information technology, have carried out a lot of research and development in computer fault diagnosis and monitoring, precise positioning and operation, engine fuel control and ergonomics, which has improved the scientific and technological content of products. However, only a few domestic products have reached the information and intelligent level

at present, intellectual property protection has become an effective means to set up technical barriers to trade in international trade and to limit and prevent the impact on domestic industries caused by excessive imports. According to statistics, 80% of trade barriers are technical barriers. Every year, 70% of China's export enterprises encounter the restrictions of foreign technical barriers to trade, 40% of export products are affected, and the loss amount is up to 20billion US dollars

experts remind enterprises that they must learn and master international prevailing rules, respect the intellectual property rights of foreign enterprises, and avoid imitating others to avoid trade disputes

the level of accessories is low, and R & D lags behind seriously.

according to experts, according to the 1000 hour reliability test and statistical data within the three guarantee period, the average time between failures of China's construction machinery products is 200 ~ 300 hours, while the international advanced level reaches 500 ~ 800 hours; The service life of the overhaul period without imported engine is only 4000 ~ 5000 hours, the international level reaches 8000 ~ 10000 hours, and the power of large products exceeding 200kW reaches nearly 20000 hours. It can be seen that the product reliability and overhaul life are the main problems of the lack of international competitiveness of China's construction machinery. The overall reliability and service life of construction machinery are low. 60 ~ 70% of the failures come from parts and engines. First, diesel engine is one of the main indicators to measure the overall level. Second, hydraulic components, transmission gearbox and other components. Whether oil leakage and reliable operation are the key factors affecting the overall level. Therefore, to improve the product quality, we must start from the basic parts to improve the technical level of the whole machine

the overall scale of China's construction machinery manufacturing industry has entered the ranks of the world's largest producers, but the overall competition and development potential still cannot compete with developed countries. At present, domestic high-end users and basic parts supporting export products mainly rely on imports. With the increasing friction in export trade, it is bound to be restricted by foreign competitors and suppliers. Therefore, the future revitalization and development of construction machinery should focus on basic technology and basic components to improve the level of independent development

integration of resource advantages and coordinated operation between government and enterprises

according to the expert prediction that its indication accuracy depends on the accuracy of weights and the accuracy of lever systems, the total scale of the global construction machinery market in 2010 was 145billion US dollars (an annual increase of 3%), and the total sales scale of China's construction machinery market was 32billion US dollars, accounting for about 22% of the global construction machinery market. Products made in China (including those made in China by international brands), Production and sales will account for% of the global construction machinery market (including the Chinese market), about US $billion

zhangxiaoning, Secretary General of the agricultural machinery branch of China Chamber of Commerce for import and export of mechanical and electrical products, pointed out that China is a large country in construction machinery manufacturing, and has formed industrial resource advantages such as products, manufacturing, human resources and domestic sales service network. It is an inevitable trend for China's construction machinery products to enter the international market. However, compared with international brand enterprises, China's construction machinery industry resources still have weaknesses: first, the system and mechanism are relatively backward, and the ability to integrate resources is poor; The second is the lack of core resources such as high-end products, R & D, technology, standards, capital, management and international sales network; In addition, the business philosophy also needs to be in line with international standards, including product innovation, product reliability, international sales network and after-sales service, intellectual property, certification, financing and management

therefore, government departments, industry organizations and enterprises should further expand their work from the following aspects: first, speed up the construction of product regulations and standard system, and strengthen the certification of products entering the "mainstream market", including the EU "CE" and the US safety standard certification; 2、 Establish the industry self-discipline coordination mechanism, standardize the market competition order, and stop the vicious competition at low prices; 3、 Strengthen exchanges and cooperation among international business associations; 4、 Organize the international exhibition of construction machinery to create an exchange platform; 5、 Protection of intellectual property rights; 6、 Actively respond to trade frictions. 7、 Support enterprises to implement "brand strategy" and "going out", actively develop agents and establish a sales service system

(source: ran ye, China Construction daily)

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